#informationarchitecture — Blog — Anusha : notes to myself

Taxonomy - the secret ingredient of great content - and how it is linked to business strategy

How we structure and shape information affects business strategy. This post covers all that I’ve learnt about Taxonomy through the course of the past year while working on a new website (which is yet to be developed) for my client - Design Core India - a multidisciplinary design firm based out of Bengaluru.

Content StrategyAnushaJanuary 16, 2019#contentstrategy, #informationarchitectureComment

Website Structure Dissection -Part 1: CommonFloor

A makeover is supposed to make things better, not worse. Why, oh why, did the peeps at CommonFloor take the lazy route to personalization? A website that doesn't nurture the user's journey is a waste of space, resources, and audience's attention.

AnushaNovember 17, 2017#informationarchitecture, #websiteComment